Instagram’s BeReal clone is now official. Meta for months, but the feature may have taken on new significance following Elon Musk’s takeover of Twitter. The New York Times reported last week that some at Meta Notes could help the company compete with Twitter at a moment when many are searching for alternatives.
Instagram is also introducing a few other features geared toward getting users to interact in smaller groups. “Group Profiles” will allow groups of friends to create shared profiles with multiple contributors. Likewise, the app is testing “collaborative collections” so multiple people can share posts to the same space in the app.