Ford and Rivian have abandoned a plan they had to jointly develop an EV together. In an interview with , Ford CEO Jim Farley said the automaker will go it alone as it aims to per year by the end of 2023.
When the company in Rivian in 2019, the two said they would work together to produce a Ford-branded EV featuring the startup’s “skateboard” powertrain. In early 2020, the two, citing the pandemic, . At the time, they said they still planned to go forward with an “alternative vehicle” based on Rivian’s technology. Now, that project won’t go forward either.
“Right now, we have growing confidence in our ability to win in the electric space,” Farley told Automotive News. “When you compare today with when we originally made that investment, so much has changed: about our ability, about the brand’s direction in both cases, and now it’s more certain to us what we have to do.”
According to Farley, part of the reason Ford and Rivian decided not to move forward with the project is the complexities of marrying their hardware and software together. The companies say the decision has not affected their relationship.
“As Ford has scaled its own EV strategy and demand for Rivian vehicles has grown, we’ve mutually decided to focus on our own projects and deliveries,” a spokesperson for Rivian told Engadget. “Our relationship with Ford is an important part of our journey, and Ford remains an investor and ally on our shared path to an electrified future.”